📊 Amazon 广告日报

数据日期: 2026-09-18 · 生成时间: 2026-09-20 08:05 CST · 北美主店(直连 Ads API)

全球汇总(US+CA,CAD 按 0.72 折算 USD)

💲981.47
花费 $236.82 · TACOS 24.1% · 综合 ROAS 4.14

🇺🇸 US 站 (SP)

USD212.28
花费
USD912.36
销售(14d归因)
37,875
展示
280
点击
23.3%
ACOS
4.3
ROAS
0.74%
CTR
USD0.76
CPC
🚨 预警
⚠️ MS100B-Auto-20251024 ACOS=43.1% (花费 USD32.32)
⚠️ MS100B-Manual-20251028 ACOS=43.0% (花费 USD32.24)
⚠️ C24B Manual-Broad-20241127 ACOS=52.3% (花费 USD15.78)
⚡ 7 个活动 ENABLED 但零花费
活动名称状态展示点击花费销售ACOSROAS
MS100B-Auto-20251024ENABLED5,12336USD32.32USD74.9943.1%2.32
MS100B-Manual-20251028ENABLED7,58035USD32.24USD74.9943.0%2.33
C24 AutoENABLED3,52341USD22.58USD109.8520.6%4.86
C7081B-Auto-20260428ENABLED1,82120USD20.18USD77.9825.9%3.86
C180B-Manual-Broad-20260423ENABLED79611USD17.33USD79.9821.7%4.62
C24B Manual-Broad-20241127ENABLED3,57430USD15.78USD30.1852.3%1.91
C86B Auto-ExactENABLED2,36117USD10.19USD77.8913.1%7.64
C180B-Auto-20260423ENABLED2,2836USD8.91USD39.9922.3%4.49
活动总数:33 个

🇨🇦 CA 站 (SP)

CAD34.09
花费
CAD95.99
销售(14d归因)
8,448
展示
43
点击
35.5%
ACOS
2.82
ROAS
0.51%
CTR
CAD0.79
CPC
⚡ 3 个活动 ENABLED 但零花费
活动名称状态展示点击花费销售ACOSROAS
R100F-Manual-20251116ENABLED3,17627CAD19.13CAD0.00-0.0
C86F-Auto-20260714ENABLED4,0679CAD10.04CAD95.9910.5%9.56
C7081F-Manual-Broad-20260428ENABLED1,0503CAD3.26CAD0.00-0.0
C86M-AutoENABLED1194CAD1.66CAD0.00-0.0
C86F-AutoENABLED90CAD0.00CAD0.00--
C86F-Manual-Broad-20240808ENABLED60CAD0.00CAD0.00--
C86M-Manual-BroadENABLED210CAD0.00CAD0.00--
活动总数:7 个